michaelmcatavey1 minMarTech Product Development StrategyCongruity surveyed and interviewed 6 Sales, Marketing & Comms executives at large Healthcare and Technology enterprises
michaelmcatavey1 minMarket Analysis for Healthcare ConsultancyCongruity conducted sophisticated research & analysis of the healthcare industry in opaque emerging markets for a Management Consultancy
michaelmcatavey1 minSaaS Investors Quantify R&D Impact on Exit MultiplesCongruity surveyed 15 institutional investors on how they would evaluate specific product development decisions in an M&A scenario
michaelmcatavey1 minDigital Advertising Investment Outlook Congruity conducted in-depth interviews with 10 top ad agency decision makers on their plans for spending across major digital ad platforms